Improve Your Partner Community: Gathering Feedback

So you want to improve your partner community. You worked hard on it and had high hopes that it would be the sparkle in your partners’ eyes, but it fell flat. Maybe the content isn’t what your partners are looking for (maybe they can’t even find it!), or maybe piecemeal, band-aid-like updates have taken a toll on the user experience and overall design.

We hear you, and we’re here to guide you down the path of improvement. This article, part 1 of 2, will discuss the first step in community improvement: gathering feedback.

What needs aren’t being met?

As with any user experience improvement, you start by finding the need or needs that aren’t being met. Begin by talking to those who use the community – those users that are registering deals, downloading white papers and marketing collateral, and who are reaching out to your channel or support team for assistance. Ask them questions, aggregate their answers and analyze how you can improve upon their experience.

Originally posted on Perficient’s Salesforce blog, I encourage you to read the rest of the article by clicking here.

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